Timeline – Kodak

Introduced in 1935, KODACHROME Film became the first commercially successful amateur color film. In 1942, KODACOLOR Film the world's first true color negative film for photography, was launched.

Kodak was founded in 1888 by George Eastman. He built his business on four principles which is still in practice today. These principles include a focus on the customer, low-cost mass production, worldwide distribution and extensive advertising.